Client: Asics x UAE Marathons

This project captures our fast-paced productions for the 2026 editions of the Dubai Marathon and the Riyadh Marathon — two defining races in the Middle East’s growing running scene. Covering full 42km routes across both cities, our approach prioritized agility and speed. Multiple mobile units moved along key points of each course, allowing us to document the race in real time - all the way from the starting line to the finishing line. The production required constant coordination and rapid repositioning to capture decisive moments as they happened. The final films blend scale and storytelling, showcasing each city’s unique backdrop while highlighting the endurance and personal journeys of the runners, resulting in dynamic recaps that reflect the energy and significance of these landmark events.

Services:

Video Production